Video of Britney Spears new music for "Hold It Against Me" encapsulates a growing trend in the field of music video: the blatant product placement for dating sites and major technology brands.
The highly anticipated video for Britney "Hit has started a few hours on YouTube and Vevo. It comes with everything you expect from a video Spears, Britney, including her underwear and Family Force dancers. It also comes with some surprises, including a scene where she beats ninja style, and another where she is the sky on a huge cylindrical room with TVs and monitors Sony repealed filled.
How do I know which are the video screens of Sony? It is impossible not to notice video manufacturer of electronic products through the presence of. It's not just the constant teaching of Sony TV, but it is also the brief flashes of the Sony logo, make this video makes me feel like a form of surreptitious advertising botched (2:40 And 1:34 marks scroll to see in the video what I mean).
Sony is not the only tech brand to a shout-out to the queen of teen pop to get old. Dating Site PlentyofFish Spears apparently paid for their website to find potential partners. This is not the first music video leading to use that free dating site contains, either. Lady Gaga "phone" with a security guard to read the site as it is released from prison, the eccentric singer. And if this were not enough, the video has also been Gaga love product placement for Virgin Mobile.
Is it any wonder that brands tech invading its popular music videos? Oracle will start procuring servers in a music video of Katy Perry? How long will it take to rap Snoop Dog HP TouchPad is about?
It's a new world of technology brands seeking exposure outside of Silicon Valley. We have all the video included "Hold It Against Me" below, so you can see for yourself.
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